Stick to your goals - Post It

In today’s digital age, individuals predominantly rely on phones, computers and voice assistants for reminders. Many are unaware that physically writing something down and displaying it significantly enhances memory retention and awareness. How can we highlight the unique value and use of physical Post-It notes in a screen-centric world?

Role
Art Direction

Year
2025

Project Type
Print Campaign / Passion Project / OOH

One of our greatest fears is not accomplishing them. However, we know that having a concrete plan towards achieving a goal makes it way easier to stay consistent.

Goals

The Idea

Organize the steps towards your goals with undeniably visible sticky squares. So that you can Stick to your goals, more than you ever have.

First house…

Finding Love…

Scoring that much needed A…

Winning the championship…

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